About us

History

And what led to Dixons Carphone as we know it today? There have been a few events forming the face of the company throughout the years, let’s see...

  1. 1937
    Charles Kalms opens first Dixons photo studio in London.
  2. 1962
    Dixons, by now with 16 branches, was listed on the London Stock Exchange
  3. 1989
    Carphone Warehouse founded by Charles Dunstone
  4. 1999
    Acquisition of Elkjop
  5. 2000
    Expansion to Greek, Portuguese and Spanish market
  6. 2000
    CPW enters London Stock Exchange and has expanded to Western Europe
  7. 2007
    CPW Geek Squad services introduction
  8. 2007
    Brno CoE established
  9. 2010
    Currys PC World 2in1 stores and KnowHow launch
  10. 2014
    Merge of Dixons and Carphone. Electroworld sold.

Company Values

We put our customers first.

We're proud to sell what our customers need and want to help them enjoy amazing technology.

We're passionate about technology and how it helps our customers throughout their lives.

We always ask 'what's the responsible thing to do for our customer?

We put the customer at the heart of everything we do.

We win together.

We consistently deliver as part of one business.

We're always learning, growing and developing.

We have fun and celebrate the success of all our colleagues.

We welcome diversity and are united by our common vision.

We own it.

We're aligned to the vision, clear on our goals, accountable for delivering them.

We're super helpful, going above and beyond to do the right thing,

We continuously seek opportunities to make things clearer, simpler, faster.

We're responsible owners and spend every pound as if it's our own.

Office Tour

Wondering how the offices look like in reality? What’s happening behind the walls? Here is a sneak peek into our daily life at work.

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